Responsibility
The Company shares and strongly adheres to our partners’ responsibility in the field of ethical promotion of medicines and medical products. LTMed’s promotional activities are based on an internal document (Code of Marketing Practices of LTMed OU) and recommendations of international organizations covering medical companies promotional activities regulation.
The Company recognizes and supports relevant documents developed by various reputable organizations:
WHO, 1988
Code of marketing practices of pharmaceutical manufacturers and their representatives (companies)
IFPMA, 1993
International Federation of Pharmaceutical Manufacturers and Associations Code
IFPMA, 1994
Updated IFPMA guidelines for pharmaceutical promotion
2001/83/EC
Directive on the Community code relating to medicinal products for human use
EBA 2004
Code of marketing practices of pharmaceutical manufacturers and their representatives (companies)
APRAD, 2006
Code of Conduct for the promotion of medicinal products
EBA 2008
Regulation of marketing activities