Responsibility

  • The Company shares and strongly adheres to our partners’ responsibility in the field of ethical promotion of medicines and medical products. LTMed’s promotional activities are based on an internal document (Code of Marketing Practices of LTMed OU ) and recommendations of international organizations covering medical companies promotional activities regulation.
  • The Company recognizes and supports relevant documents developed by various reputable organizations:
    • Ethical Criteria for promotional activities in relation to drugs (WHO, 1988)
    • Code of Pharmaceutical Marketing Practices of the International Federation of Pharmaceutical Manufacturers Associations (IFPMA) (Issue 1994)
    • The European Code of Practice for the promotion of medicinal products by the European Federation of Pharmaceutical Manufacturers Associa(ons (EFPIA) (Issue 1993)
    • The European Directive on the Community Code on medicinal products for human (2001/83/EC)
    • Code of marketing practices of pharmaceutical manufacturers and their representatives (companies) EBA 2004
    • Code of Pharmaceutical Marketing rules (APRAD, 2006)
    • Regulation of marketing activities, the EBA 2008